
The clean SaaS deal with one person holding the keys
The setup
A private equity firm was acquiring a B2B SaaS company as a platform add-on, at $10M against $2M EBITDA — a 5x multiple. The product was solid. Recurring revenue was clean. 150 customers, 147 of them on Stripe auto-billing. Quality of earnings work confirmed the numbers. By every conventional measure, this was the kind of deal that closes quickly.
Two views
Revenue is clean and recurring. Churn is low. The product works. Close at asking.
The business is real. The risk is that everything operationally critical runs through one person. Close, but structure the deal to protect against that.
What the assessment surfaced
Four of five assessment lenses came back strong. Revenue conditions were governed by Stripe. Execution was instantaneous and timestamped. Exceptions were rare and stable. Cost commitments were predictable. The fifth lens — transferability — was the problem.
147 of 150 customers on auto-billing
Delivery is the product itself
Most systems undocumented
Only founder holds AWS access
The evidence
The founder was the only person with production AWS credentials. Stripe webhooks routed to the founder's personal email. None of the operational runbooks existed in written form. If the founder were hit by the proverbial bus the morning after closing, the buyer would be acquiring a product nobody on their team could legally or technically operate.
Decision and dollar impact
DVTA returned a PROCEED with conditions signal. The buyer closed the deal — but the structure changed materially.
Final price came down from $10M to $8.6M, reflecting a 13.9% valuation haircut driven by the transferability gap. $1.3M of that was placed in escrow, released over 12 months only on completion of a documented founder transition: written runbooks for every critical system, credentials transferred to a named successor, and a trained operational backup.
The deal proceeded. The risk was priced and contractually contained.
Takeaway
A verified business can still be an untransferable one. DVTA prices the gap between 'it works today' and 'it works under new ownership' — and turns it into deal terms instead of a post-close surprise.
To find out more about DVTA